Selling your home involves three critical factors: its pricing, presentation, and marketing strategy. When you're ready to sell, partnering with an agent you trust is essential for ensuring a smooth and successful process.
When you choose to work with me, you gain more than just a real estate agent; you gain a partner who uses top-tier tools and technology to maximize your sale's potential. My approach ensures complete transparency and consistent communication throughout the process, giving you peace of mind that every detail is handled with care. I craft custom marketing strategies that precisely target buyers both online and in person, making sure your listing stands out with the best photography and engaging content.
While your home is filled with cherished memories, it may be helpful to start viewing it as a product that needs to be marketed. This shift in perspective can make it easier to focus on the steps necessary to present your home in the best light and attract potential buyers.
Consider interviewing multiple agents to compare their background, experience, personality, and proposed list price, along with any other qualities that are important to you. Ultimately, choose a real estate agent who instills confidence and aligns with your needs.
When setting the price for your home, it's important to consider various factors such as square footage, floor plan, construction quality, condition, amenities, lot size, topography, view, landscaping, location, and current market conditions. You might find it helpful to visit local open houses and objectively compare them to your own home. Additionally, you can ask your agent for a Comparable Market Analysis to provide further guidance, but of course, the final decision is entirely up to you.
Work with your agent to determine the most valuable places to advertise. Ask your agent to put a for-sale sign on the property, input the property in the Multiple Listings Service, create flyers, etc. Take a look at the Marketing Page for details about my plan.
Make certain that your house is cleaner, fresher and better maintained than other houses on the market, so that it stands out from the competition.
Pricing your home involves both research and intuition. Finding the right price requires a careful blend of analyzing comparable properties and understanding the nuances of your property and the current market.
The ideal price should:
It's essential to recognize that while you set the price, the buyer ultimately determines the home's value. To avoid common pitfalls like overpricing, which can be costly, it’s important to approach this process with a balanced perspective.
Proper pricing can lead to:
Buyers will compare your home to others in the area, so how it stands up to similar properties is what really counts.
Common reasons for overpricing include:
Overpricing risks:
Your agent's role in pricing is to provide you with a comparative market analysis (CMA) and help you set a price based on factors like market trends and competition, while keeping your goals and timeline in mind. Remember, while the market dictates the value, together you and your agent will determine the most strategic price.
I'm glad you're here, and you're in the right place. I work with one of the most respected real estate brokerages in the area, and I have great confidence in the brand—confidence that I believe you will share. I’m committed to ensuring excellence throughout the entire home-selling process.
With a strong reputation for exceptional customer service and effective marketing strategies, I bring not just my expertise but the support of an entire network of professionals to the table when you choose to work with me.
No Handcuff Agreement
As you’re beginning to realize, whether or not your home sells depends largely on the agent you choose. Hiring the wrong one can be a costly mistake. A common concern I hear from sellers who’ve had a negative experience in the past is the fear of being locked into another long-term contract with no way out if things don’t go as planned.
I completely understand this concern, which is why I offer a straightforward solution with my “Easy-Exit” listing agreement. It’s a no-questions-asked cancellation guarantee. If you’re not completely satisfied with my services, you can terminate the agreement at any time—no gimmicks, just a clear and simple promise, in writing.
Savvy Seller Program
Many people would still love the option to sell their home themselves and save on realtor commissions if possible. I believe you should have that opportunity, even while listed with me. That’s why I offer the Savvy Seller Program, which allows you to market your home to your own network—friends, family, and co-workers. If you find the buyer, I’ll take care of the entire transaction for just 1%. It's a win-win scenario for everyone!
Certified Listing Expert
TN License #295349
MS License #49763
Kaizen Realty
7540 North Street
Germantown, TN 38138
Office: (901) 221-4041 | Cell: (901) 491-3944
Kaizen Realty
7540 North Street
Germantown, TN 38138
Office: (901) 221-4041
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